Viu doubles its original productions for Asia
Announcing the Upcoming 2022 List in Six Languages and an Expanded List of Korean and Chinese Originals Across Asia
HONG KONG and SINGAPORE, January 25, 2022 /PRNewswire/ — Viu, PCCW’s leading pan-regional OTT video streaming service, is heading into the new year with over 30 Viu Originals currently slated for production. This builds on Viu’s robust growth in 2021, which saw original local and pan-regional productions rated highly on the platform.
M/s. Marianne LeeHead of Content Acquisition and Development, Viu, said: “In 2022, we will continue to build a strong pipeline of Viu Originals with strong local content in Thailand, Malaysia, The Philippinesand Indonesia as well as pan-regional titles in Korean and Chinese that established Viu’s reputation and market presence.”
Under Viu Original Studio, led by industry veteran Mr. Felix To, Head of Viu Original, Viu is poised to focus more on original content asset creation and IP development with a regional and global appeal. More than 30 new productions will be released in 2022, including returning seasons of popular shows like Close friend in Thailand and Assalamualaikum my future husband in Indonesia, and new local originals, including the Thai musical TO WANT and the long-awaited Korean original Again My life.
Viu-ers can also expect more original Chinese content planned for the year, leveraging Mr. To’s creative background, with his background in creating and producing numerous hong kong dramas and variety shows. His experience in developing original series will bring Viu more distinctive Asian content for Asia.
Mr. To said, “With an original series release almost every month, we want to continue to delight users when they come to our platform. They will get a unique mix of Asian content, including more Chinese content. original. This will further strengthen Viu’s leadership position in the OTT entertainment market.”
2022 will continue to see popular local talent leading Viu Originals. Thailand is one such market where established and rising Thai stars headline a host of local Viu Originals. TO WANT is a coming-of-age drama and music series featuring Chanon (Nonkul) Santinatornkul, the multi-award winning actor who will make his vocal debut as a young rapper in the series. Star-studded cast includes guest crew member Sunny day – Nay Mayo “Day” Thot from the very popular Thai rap group, Thaitanium. The demand for Thai dramas can be seen in other highly anticipated and refreshing titles slated for 2022 which will cover a range of genres such as romantic drama find the rainbow, romantic comedy My trainer, Thriller in French Remember 15 and series of action Right wrong.
Viu-ers can also look forward to the sci-fi comedy Viu Originals AI5YAcreated by malaysia most beloved comedian Afdlin Shauk, and starring Zizan Razakwho is one of malaysia popular comedians and Malaysian fantasy romantic comedy Seribu Nina, which will be especially appealing to Millennials and Gen Z audiences.
In the first half of 2022 alone, Viu will also release highly anticipated Korean originals such as Again My life with Lee Joongi, Lee Geung Young and Kim Ji Eunbased on a web novel of the same title published on KakaoPage, and From now on, Showtime featuring a famous actor Hae Jin Park and Jin Ki-joowho played in The secret life of my secretary and come and hug Mand. The drama is also written by the writer Ha Yoon-Ahwho wrote the script for the fantasy comedy-drama Mystical pop-up bar (2020). Another upcoming Viu Original is Why she? a romantic legal drama starring popular actors Seo Hyun Jinknown for her roles in Dr. Romantic and the beauty insideand Hwang In-Yeop, who garnered attention for his role in true beauty.
Viu, PCCW’s leading pan-regional over-the-top (OTT) video streaming service, is available in 16 markets across Asiathe Middle Eastand South Africa with 49.4 million monthly active users (MAU) in June 2021.
The Viu service is available to consumers through a dual model with an ad-supported free tier and a premium subscription tier. Viu offers new premium TV series, movies and lifestyle programs in local and regional languages and subtitles in various genres from top content providers and premium original productions under the “Viu Original” brand.
Viu also offers users streaming and downloading functionality, as well as localized user interfaces on a myriad of connected devices. Viu can provide the best viewing experience regardless of device or network conditions.
The service is accessible via the Viu application (available free of charge on App store and Google Play) on connected devices, e.g. smartphones and tablets, some smart TVs, as well as on the web by logging in to www.viu.com.
In addition, Viu International Limited, through its subsidiary Moov (hong kong) Limited, also operates MOOV, a popular digital music streaming and live music concert service in hong kong.
About PCCW Limited
PCCW Limited (SEHK: 0008) is a global company headquartered in hong kong which holds interests in telecommunications, media, IT solutions, real estate development and investment, and other businesses.
The Company holds a majority stake in HKT Trust and HKT Limited, that of Hong Kong leading provider of telecommunications services and leading operator of fixed telephony, broadband, mobile communication and multimedia entertainment services. HKT provides end-to-end integrated solutions using emerging technologies to help companies transform their business. HKT has also built a digital ecosystem integrating its loyalty program, e-commerce, travel, insurance, FinTech and HealthTech services to deepen its relationship with its customers.
PCCW has a fully integrated multimedia and entertainment group in hong kong engaged in providing OTT video service locally and other locations in the region.
Through HK Television Entertainment Company Limited, PCCW also operates a nationwide free-to-air television service in hong kong.
Also 100% owned by the Group, PCCW Solutions is a leader in IT and business process outsourcing. hong kongmainland China and South East Asia. In addition, PCCW has an interest in Pacific Century Premium Developments Limited and other overseas investments.
To learn more about PCCW, please visit www.pccw.com.